Breaking the fourth wall: Daraz revolutionises TV advertising

Breaking the fourth wall: Daraz revolutionises TV advertising

Lahore: Daraz, the leading online marketplace in Pakistan, has launched two interactive TV advertisements featuring A-list celebrities, Ali Rehman and Suboor Aly. The ads follow innovative formats that break the fourth wall and effectively engage customers by including direct calls-to-action. A two-way communication channel opens up in one of the...

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5 Easy Habits: How You Can Add Positivism In Life

5 Easy Habits: How You Can Add Positivism In Life

Habits are who you are. If we practice good habits eventually they become a part of our character and makes a person more positive. Practicing these good habits can turn into your nature and character and can enhance your personality as a whole. 1) MEDITATE: Meditation is a simple practice...

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Here’s how sunlight is actually good for you and why you need exposure to it

Here’s how sunlight is actually good for you and why you need exposure to it

As people spend more time indoors staring at computer and television screens, scientists are starting to appreciate how exposure to sunlight affects various body systems. Today, the average person spends 90 per cent of their life indoors. That means we are getting less light during the day and being exposed...

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Here’s how you can stay healthy during Ramadan

Here’s how you can stay healthy during Ramadan

It’s Ramadan, a month full of blessings. However, the long hours of food deprivation may be worrisome, as they might lead to falling sick, dehydration and fatigue, especially during this hot summer season. But fear not, with the proper lifestyle and right eating habits you can dodge any of the...

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Here are some useful tips to maintain work life balance

Here are some useful tips to maintain work life balance

It can be challenging to maintain a work life balance even in the best of times. Setting priorities, simplifying your schedule, and learning time management techniques are all a significant part of work-life balance, in that these steps may be required to minimize the “work” portion enough to allow the “life”...

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How parents can help their teens get through depression

How parents can help their teens get through depression

With each new generation come new challenges or different versions of the same struggles that have affected teens for decades. Bullying, peer pressure, body shaming, negative self-perception — they can all lead to your teen getting depressed. As a parent, you might have your own list from when you were...

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“No sex without a fight”: the country where 48 women are raped every hour

“No sex without a fight”: the country where 48 women are raped every hour

“Sex with her was like fighting, I did not care what clothes she was wearing, I just ripped everything off.” Who makes this statement is Moises Bagwiza, a man from the Republic of the Congo who now reflects with regret on his past. And his accounts of how he treated and...

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Archie Harrison Mountbatten-Windsor: What is the origin of the name of Meghan’s son Markle and Prince Harry?

Archie Harrison Mountbatten-Windsor: What is the origin of the name of Meghan’s son Markle and Prince Harry?

The Dukes of Sussex presented their son Archie Harrison. Meghan Markle and Prince Harry, dukes of Sussex, revealed the name of their newborn son: Archie Harrison Mountbatten-Windsor. The election took by surprise to those who bet by other names like Alexander, Arthur or Albert. “I do not think any of...

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Ramadan: what happens to your body when you fast up to 20 hours for 30 days in a row?

Ramadan: what happens to your body when you fast up to 20 hours for 30 days in a row?

The fasting of Ramadan consists of not drinking or eating during daylight hours. Each year, millions of Muslims fast from sunrise to sunset for 30 days as part of the Ramadan holiday. In recent years, Ramadan has been celebrated coinciding with the summer months in the northern hemisphere, when the...

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To what extent is anxiety a normal emotion?

To what extent is anxiety a normal emotion?

Anxiety is a normal phenomenon. But for some people, it becomes permanent and must be relieved. We all feel anxiety before the uncertainties of life. We are afraid of getting sick or losing loved ones. This emotion is normal and can be considered to play a role in our ability to adapt...

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